CHICAGO, IL / CHARLOTTE, NC — Tati Muñiz, Producer of Suite929tv, has been named Chief Content Officer of the video outlet’s parent company, Suite929 Global.
Muñiz, who joined Suite929tv in 2022 and took the reins as Lead Producer in early 2023, has gradually expanded her role to include programming development and production and leadership of the company’s video production effort. Arjen LaGuerre — who served as Chief Content Officer since February 2022, and Freedom Aviles — who served as Lead Producer since October 2021, have exited the company.
Muñiz brings over two decades of experience to the role, most recently as Contributing Producer at Spanish-Language channel WAPA TV (San Juan, Puerto Rico) where she led and implemented a lifestyle-themed vision for the media outlet that fueled audience growth at a record pace.
“We are thrilled to welcome Tati to Suite929 Global to champion innovative storytelling opportunities and develop strategic content initiatives to expand our audience and drive growth,” said Chuck Holliday, Suite929 Global Founder. “With experience across national and regional outlets and strong expertise with consumer segmentation, we look forward to Tati fostering the powerful stories that have cemented our content creators as trusted storytellers.”
Prior to her role at WAPA TV, Muñiz served as a Reporter at Brazilian television network Rede Gazeta, leading the channel’s coverage and in-depth reporting of the Brazilian Women’s Basketball League. Muniz reported primarily in Portuguese.
“Both Chuck and I deeply believe in the importance of storytelling and being of essential service to our community,” said Muñiz. “I’m looking forward to a new chapter ahead for Suite929 Global with Taj and Nicole. It’s been incredibly rewarding to work for and with Chuck, and I’m delighted knowing he will continue to have a huge impact on Chicago in our shared vision.”
Suite929 Global will also launch a Spanish-language Lifestyle & Culture video network in late 2023, to be produced by Muñiz and Holliday.